The 2017 RHS Chelsea Flower Show marked the second year the iconic Bull Ring entrance gate, situated on the bank of the River Thames, was commissioned for design.
Our Creative Director Robert Hornsby was the lead designer of the unconventional, original design named ‘Neoteric’, meaning fresh and new, representing the societies forward thinking approach to the show.
The design, sponsored by the RHS and inspired by the London skyline, saw five metre high soaring shards of 15,000 white, pink and purple ombre’d Colombian carnations leaning lazily on the pillars at the entrance gate to welcome visitors in.
This fresh, youthful design didn’t stop at the arch - stepping into Chelsea visitors also came across two metal boxes lying broken on the floor, as if they had been dropped from a height, spilling out hundreds of overflowing cream, fuchsia and burgundy carnations that looked as if they were supposed to be used for something else. This unfinished, contemporary look and feel broke Chelsea’s typical tradition injecting an energizing element of youthfulness and originality – In Water Flowers’ stylistic pillars.
This extraordinary design was installed with the help of 34 people, including 12 volunteers and a production team of eight over course of three days.
Watch us in action!